Many bigger sites lost considerable amount of traffic after Google’s mayday update. While many SEOs and webmasters are still trying to figure out what how they can reclaim their ranking and traffic back, all Google is suggesting is to “write better contents for the users” which they have been saying that for a long time but the truth the matter is that it takes a lot more than a better content to rank good in Google and gain good organic traffic.
Truth is that Google updated their algorithm and although they do that everyday, but every now and then they make huge changes where it is fairly significant and observable. I came across this article, Was The Google Mayday Update A Complete Failure Then?, they pointed out something that I had also seen with one of my clients.
One of my big clients who is in short term loans were hit really hard post mayday. On the main keywords payday loan, which is the type of loan they offer online, they lost their ranking from being on the second page of Google all the way to below 100. It is interesting their ranking improved on long tail keywords in particulate trusted payday loans but whoever searches that?
At last, I would like to thank Google for keeps us, the SEO specialists and experts, in business. Their constant changing of their algorithm is reason I have a job and clients. So Kudos Google, and keep it up.